Eclectic Vibe Collective was a passion project I developed with my lifelong best friend. We envisioned a cozy, editorial-style lifestyle blog that draws on our shared love for thrifting, slow living, and creative expression. The concept included vintage decor inspiration, simple DIYs, nostalgic recipes, and curated thrifted finds.
One of our favorite ideas was to offer a “personal thrifter” service where we would shop secondhand for people based on their size, style, and wishlist. I created the brand identity and website, wrote foundational copy, and outlined a content strategy that reflected the aesthetic we both loved: warm, nostalgic, and editorial with a modern twist.
While the blog never officially launched, the process of building it gave me hands-on experience in collaborative brand development, content strategy, and storytelling for lifestyle-driven audiences.
